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Management & Business Strategies
The digital world is changing the rules of the market and confronts mechanical and plant engineering with the task of actively shaping the dynamic change. Business Strategies helps - with information on all business issues, current management trends, and by providing support in day-to-day operations and strategic planning.

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Making digital meetings and channels more efficient

Meeting efficiency is even more important in today's digital communications. In the download you will find tips, tools and checklists for meetings and for structuring the different communication channels.

Experiences of producing in a pandemic

The VDMA has compiled advice and experience from various companies in the mechanical and plant engineering sector on how to maintain production despite a pandemic.

New Work - Kill a stupid rule - Simplify work processes

Companies that want to become more agile, faster and more innovative subject their regulations and processes to a regular garbage collection.

Success factor AI - machine builders and startups find each other

42 percent of AI startups for mechanical engineering come from Europe. Process optimization, visual quality control and predictive maintenance as key innovation fields. Financing is lacking in Europe.

Staff turnover: How can employee retention be strengthened?

If the self-termination rate of employees in mechanical and plant engineering has increased - what approaches remain for the industry to improve employee retention?

Securing the markets of the future with Market Intelligence?

Market Intelligence - is market data the key to keeping an eye on developments in mechanical engineering and making better strategic decisions? A VDMA-wide survey reveals.

8th Future Business Summit "Future Services 2035" - Save the date!

From upgrades of classic services to new business models through digitalization, sustainability and changed, partly disruptive framework conditions: What does the future of service business and service processes look like in the next decade? Experience it on 06-07.09.2022 at the Campus Buschhütten, Germany!

VDMA flash survey on material bottlenecks

The situation in the supply chains has once again worsened. Hardly any companies in the machinery and plant engineering sector expect the situation to ease any time soon. More and more companies are changing their procurement strategies and placing a stronger focus on security of supply.

In choppy waters

Global machinery turnover is expected to grow by 4 percent in real terms in 2022. However, a resurgence of the corona pandemic could limit growth to 2 percent. The outlook for 2023 offers a spectrum ranging from growth to stagnation.

Topic radars for drone technologies

1st edition of topic radars for drone technologies in last-mile logistics and for industrial applications, research and technology in general.

Innovation Tour 2022 to the Startup Nation Israel

Israel is a source of innovation and startup hotbed for engineering. Take the opportunity to immerse yourself in the inspiring innovation ecosystem and find new partners from 18 - 21 Sep 2022.

Economic bulletin international

Despite a wide range of pressures, the sentiment in mechanical engineering companies is good. A lack of input products is hampering the production process. China's zero-covid strategy has again exacerbated the situation.

Mechanical engineering: Number of job advertisements at record level

The mechanical engineering industry is looking for employees. In fact, the number of job ads is now at record levels. The indicators all speak the same language and the shortages are getting worse.

Anchor sustainability with foresight and in the long run

A successful event: on May 11, 2022, 60 participants exchanged views on top issues ranging from sustainability management and climate neutrality to "zero impact" in raw materials at the Corporate Foresight spring conference. Exciting presentations, interesting discussions and inspiring networking.

Characteristic Value Libraries in the Format VDMA 66413

Manufacturer list of characteristic value libraries for VDMA 66413 specification "Functional Safety – Universal data format"

Turning point in the Russian business - what's next?

On June 15, the VDMA invites you to Frankfurt for an interactive exchange on the situation of business in Russia. The event will feature varied expert presentations on Russia's political and economic prospects.

Increasing requirements in controlling and accounting

Sustainability requirements and the Ukraine war are having an impact on mechanical and plant engineering in NRW as well - the event addressed the role of controlling and accounting.

Digital marketing - how now?

More leads, new business potential: digital marketing can achieve a lot. But to do so, customers' information needs must first be understood and properly served.

Remote Leading

In the context of New Work, a company must think about how leadership and collaboration can be developed in the future.

Optimise processes and save costs with assistance systems

Whether navigation, monitoring or data integration: assistance systems effectively support production. With their help, processes can be optimised and costs reduced at the same time.

Logistics automation in focus

Exhibitors at HANNOVER MESSE 2022 will showcase their solutions for intralogistics and logistics automation.

Economic aid for companies affected by the consequences of the war in Ukraine

The KfW loan program, so-called "KfW Special Program UBR 2022", is intended to provide short-term liquidity to companies demonstrably affected by the Ukraine war. It was launched on May 9, 2022. Companies of all sizes and from all sectors have access to low-interest loans with extensive exemption from liability on the part of their principal banks.

Facts and figures: Education and workforce in mechanical engineering

In our theme publications, you will find facts, figures and data related to vocational training, engineering courses, skilled workers, mechanical engineers and women in mechanical engineering.

Increase in fluctuation - corona-related reasons?

One topic is gaining currency: has employee turnover increased compared to the "pre-Corona era" in our industry? And if so, what are the presumed reasons?

Next Generation Manufacturing – success factors for production

How production can become a company's strength despite a wide range of global demands? Roland Berger and VDMA will present the results of a study at the Hannover Messe.

Innovations in labor law and current case law

The new SARS-CoV-2 occupational health and safety regulation withdraws many pandemic-related protective measures in the workplace. High court rulings have also been handed down.

Working Group Control Technology in VDMA

Topics: Value creation from machine data | Market studies in mechanical engineering: "Industry 4.0 communication", "Smart sensors", "PLC systems & IPC" | Business cycle in mechanical engineering | AG WCM - Wireless Communication for Machines

Expectations of brand manufacturers rise

Consumers today have significantly higher expectations of brand experiences than in the past. Brand manufacturers in the building fixtures industry also have to face these challenges.

Raw materials and intermediate products - shortages in the supply chains

Shortages and rising prices of intermediate products are a well-known phenomenon that is regularly observed in the upswing following a sharp downturn. This time, however, this effect is more pronounced than after previous crises. Moreover, the war in Ukraine is putting additional pressure on supply chains.

Stubborn bottlenecks weigh on industry

Unsurprisingly, the leading economic research institutes have significantly downgraded their growth expectations. Material bottlenecks and raw material shortages are proving to be extremely persistent. The latest figures on mechanical and plant engineering are provided by the new publication "Mechanical engineering in figures and pictures 2022".

VDMA Engineering Surveys

Every three years, the VDMA surveys its member companies about the number and type of engineers they employ, their expectations for the future, and other facts and figures about engineering. Here you can find the engineering surveys of the last years.

Innovation in times of home office

Many innovations have been initiated during a good conversation in the coffee kitchen. But you can't rely on that. Because innovation requires a holistic approach - and it also works without physical presence. This article is based on a practical discussion with Maik Krueger, Head of Product Management at Kampf Schneid- und Wickeltechnik GmbH & Co.KG.

Industrial drone applications are on the rise

Mechanical and plant engineering also benefits from drone applications. Professional partners, test options and consulting services make it easier to get started.

NRW mechanical engineering at Hannover Messe

25 companies and initiatives will use this year's NRW joint stand at Hannover Messe (May 30 to June 2, 2022) to showcase innovations and new technologies.

Early warning stage is consistent and right

Germany and the EU are particularly dependent on Russian energy supplies. If supplies are interrupted, the best possible precautions must be taken. Activating the early warning stage of the Gas Emergency Plan is therefore an important and correct signal.

"Circular economy needs individual solutions"

In the future, the EU wants to allow only sustainable, safe and circular products on the internal market. Product-specific requirements, coupled with a Digital Product Passport, can create space for new business models in the sense of the circular economy. However, it is crucial that the EU does not aim for a 'one-size-fits-all solution' here.

Incubator and Accelerator - what is it and why do I need it?

What is behind the much-heard terms incubator and accelerator? Using the example of Kärcher, Carina Traa and Andrea Veerkamp-Walz try to clarify the situation.

Economic recovery will be slowed down

The extent of the Russian war of aggression in Ukraine on global machinery turnover is difficult to assess at present. Forecasts for three scenarios provide a sense of orientation.

Foreign Trade Newsletter on Russia, Central Asia and Eastern Europe

Current information, analyses and events on the Russian market, as well as the markets of Eastern Europe and Central Asia in the VDMA Foreign Trade Newsletter.

Automation in grinding technology increases productivity

Fine machining processes require a lot of feeling. For this reason, many companies still rely on manual operations for grinding or polishing. However, especially in series production, this quickly leads to high costs and uncertainty.

Organizational reorganization by mistake

In this interview, Steffen Himstedt of Trebing and Himstedt in Schwerin, Germany, talks about the transformation process and new leadership to become today's agile company.

13th VDMA Flash Survey - Results

In the wake of the Ukraine war, many companies expect supply chains under tension to tighten in the coming months. Relief is not in sight until the second half of the year at the earliest. Many companies also fear direct and indirect effects of the war.

Mobile working abroad - the "second one

What seems easy to implement at first glance turns into a legal bureaucratic monster on closer inspection.

Production technologies: Key to technological sovereignty

Technological autarky is a fallacy in a globally networked world. At the same time, technological resilience is important for Europe, and mastery of production technologies is central to this.

Machinery sales close to 3 trillion euros for the first time

In 2021, the global machinery and plant engineering industry set a new record. In euro terms, around 15 percent more machinery was sold than in the previous year. China cracked the 1 trillion euro mark.

New Work - What is the goal and how to get there?

Many companies are working toward the goal of becoming more agile and innovative. The opportunities for change are favorable right now due to the shared experience of breaking down the familiar.

Purchasing can defy delivery problems and cost increases

Purchasing managers are having a hard time at the moment: deliveries of goods are delayed, and the costs of input products and materials are rising. But there are concrete ways out of this misery.

Legal issues related to supply disruptions and cost developments

When problems in the supply chain affect a company's own production in the mechanical and plant engineering sector - what legal solutions are possible?

Survey "Innovation Labs in Mechanical and Plant Engineering"

Innovation Labs - as testing grounds for "in-house startups" - are in vogue. But have they also arrived in mechanical engineering? With our VDMA-wide survey we uncover this.

"The grinding community meets in Stuttgart".

Stuttgart will become the international hub for grinding technology and superfinishing from May 17 to 20, 2022. This is the definition of GrindingHub, which is organized by the VDW (German Machine Tool Builders' Association) in cooperation with Messe Stuttgart and Swissmem. The dialog between science and research plays an important role at the trade fair - for example in the special exhibition area GrindingSolutionPark.

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Benchmarking
Benchmarking is an instrument of controlling and corporate management for the analysis of processes, corporate success and developments.
Business Development
The permanent establishment is a tax fiction that can quickly become complex in its handling. Despite the fact that it is not legally independent, it triggers registration and tax declaration obligations in the source country, for example. The various information is intended to provide a practical, clear introduction to this complex topic.
Finance & Controlling
Globalization, digital transformation and the associated dynamics have substantial effects on Finance and Controlling. To ensure that the sector can continue to set the pace for value-added innovation in the future, new processes and competencies are required that enable secure, data-driven decisions based on resilient analyses and real-time forecasts.
Purchasing and Materials Management
On average, material costs in the mechanical and plant engineering sector account for about 50 per cent of the company's total costs. At the same time, the trouble-free supply of materials is an indispensable prerequisite for functioning production and thus for the timely fulfilment of orders.
Engineering
Product development is where most of the course for a company's success is set. You will find valuable impulses for the complex requirements on these pages.
Production
In manufacturing and assembly outstanding machines and plants become reality. This is where information and material flow together, not always according to plan. However it is important to meet the high demands in terms of quality, time and costs every day.
Lean Management
All companies solve problems for their customers every day. The tasks are often familiar, but they are also often new. Lean management is an approach that has been tried and tested for decades and can also be used by machine and plant manufacturers to make themselves fit for a successful future.
Human Resources Management
Human resources management in companies has received a significant upgrade since the early 1990s. The ability to stand out in the market depends not least on the qualified people in the company.
Quality Management
The quality of products and services is an essential basis for success in the German mechanical and plant engineering industry. Every company, whether certified to ISO 9001:2015 or not, has a functioning quality management system. However, there are major differences in its effectiveness.
Risk Management
Risk management does not mean ruling out risks from the outset, but weighing up and factoring in possible disruptions. In doing so, the entire company with all its departments and areas must be taken into account in order to identify and eliminate risks that could jeopardize the company's existence at an early stage.
Organization and Culture
Both organisation and culture are what make up the company "inside". Both have far-reaching effects on the outside, on customers and their needs and on other external partners. Thus, both are a question of successful cooperation inside and outside.
Future Business
Trendscouting - Foresight - Startups: We are tracking the future of mechanical engineering. Well structured and across all sectors within VDMA, in the almost infinite variety of complex topics for the next 10-15 years. Our goal: to identify trends and disruptions relevant to machine makers at an early stage and make them usable, to point out new business opportunities and to build networks.
Startup-Machine
Startups transform trending topics into new technologies and products that will be of importance in the future of mechanical engineering. Startups employ novel work practices which mechanical engineers should be aware of.
Plant Engineering
Mechanical and plant engineering companies from all over Europe are involved in the VDMA. Mechanical engineering is a familiar term to many, but what characterizes plant engineering?

VdmaSambaEvents

Tue. 11.10.22 Wed. 12.10.22

  • Maschinenbau-Gipfel

In times of great transformations, advances in knowledge and a good look ahead are more valuable than ever. The future role of Europe, digital security or entrepreneurial responses to climate change - the 13th German Mechanical Engineering Summit is all about big changes.

Places available

To the point

To the point

Auf den Punkt Zitat Business Strategies

VDMA

"Digitalization is an important building block for the mechanical engineering industry in establishing resilience against crises."

VDMA
Prof. Claus Oetter, Deputy Chairman VDMA Software and Digitalization

Auf den Punkt Zahl Business Strategies

25

percent of German companies

see a significant need for improvement in their current status of digitization activities.

Source: VDMA Studie „Führung und Innovation in Zeiten der Digitalisierung“

Auf den Punkt Zusammenfassung Business Strategien

Summary
3 Operational categories in marketing controlling
  • Effectiveness: Indicator of success that records new and existing customers reached by all marketing campaigns.
  • Efficiency: helps evaluate what reach is achievable with which financial marketing resources
  • Customer satisfaction & comparative analysis: evaluating customer loyalty and market presence compared to competitors

VDMA Focus-Topic

VDMA Focus-Topic

Fokus-Themen Teaser

Our topics slider 1

Climate-Neutral Production

Our topics slider 1

Europe and China

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Further VDMA Services
Job description made easy
Job description, classification, career and competencies made easy - access HR Online Manager for 4 weeks free of charge.

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VDMA Excel calculation for forecasting life cycle costs
Life cycle costing (LCC) is very much in vogue, because it allows us to assess the value of "Made in Germany" in monetary terms. For this reason, more and more mechanical engineering customers are inquiring with their suppliers about the follow-up costs of their investment.
Checklist Safety for Service Missions during the Pandemic
Our checklist will help you increase the safety of service staff during urgently needed field work assignments. It provides references to useful sources of information and offers a basis for WEB experience exchanges among VDMA divisions.
Fitness check - where does your company stand compared to the best in the industry?
Do you know how well your company compares to the best in the industry? Find out: on our "Fitness Checks" platform, you can use the online assessment tool to measure and compare your performance currently in the areas of service, quality management and innovation & quality using topic-specific success criteria.
Incoterms 2020
In September 2019, the new Incoterms 2020 were published by the International Chamber of Commerce (ICC). The 11 trade clauses govern the transfer of risks and costs in sales contracts.
Investment calculator 4.0
The model-based online tool "Investment Calculator 4.0" and the accompanying guide offer you valuable support in the economic evaluation of digitization projects.
Salary survey
The VDMA salary study shows what engineers and IT specialists earn in a medium-sized company and provides, among other things, approaches for company-specific salary benchmarking.

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Overview Liquidity Support
In challenging times, companies rely on sufficient liquidity. In our overview, we have compiled various instruments, programs and information for you.
Startup Radar Dashboard - Find startups for mechanical engineering online
Discover startup contacts and trends for mechanical engineering worldwide?! The new digital startup search platform helps to find suitable partners.
Peacoq trend radar platform - exploring trends for mechanical engineering online
The VDMA Future Business Trendradar has reached the next level: All content is now digital - making it more accessible for research, display and customization.

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Benefits for you as a member

Largest industry network in Europe

Around 3,400 primarily medium-sized member companies in the capital goods industry make the VDMA the largest industrial association in Europe and the most important network organization in the industry.

Strong representation of interests

The VDMA is the most important voice of the mechanical and plant engineering industry. It represents the common economic, technical and scientific interests of the industry in Germany and around the world.

A wide range of services

More than 500 VDMA employees worldwide support you with practical services to make the right decisions in your company - along the entire value chain.