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VDMA benchmarks for marketing 2025

The latest VDMA marketing survey 2025 in mechanical engineering offers comprehensive insights into the current marketing landscape. Compared to the previous period, the number of participants has increased by 42%.

Become a co-exhibitor on the NRW stand at the Hannover Messe!

The state of NRW is organizing a joint stand at Hannover Messe 2025, which will take place in Hanover from March 31 to April 4, 2025. Interested parties are welcome to register for participation.

AI in marketing does not work without real intelligence

Hardly any innovation topic is currently being discussed more intensively than AI - especially in the context of marketing.

Certificate courses for mechanical and plant engineering

From product and project management to construction site and service management to contract and purchasing management: the certificate courses offered by the Mechanical Engineering Institute will help you advance your career as a specialist and manager!

VDMA Sales Conference

Come to Mainz on November 5, 2024 and find out how you can reach your target groups even better and increase your sales success through innovative sales platforms and the integration of analog and digital sales.

Current challenges in sales in 2024

Promoting and challenging players in sales, new AI tools, resource efficiency in volatile markets, online marketing, etc. - many aspects currently need to be considered in sales strategy and organization.

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