Frugal innovation in mechanical and plant engineering
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Kostenlose Veranstaltung
The topic of the event will be how frugal innovations can achieve the perfect price-performance ratio.
Anmeldung nicht möglich
Kostenlose Veranstaltung
Veranstaltungssprache
- German
The topic of the event will be how frugal innovations can achieve the perfect price-performance ratio.
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A recent study by the IMPULS Foundation of the VDMA has investigated how frugal innovations can achieve something like the perfect price-performance ratio. Not cheap or "good enough", but precisely high-quality and therefore "good value". This not only offers opportunities for new markets, but also for established ones.
As part of the web experience, the authors of the study from the Fraunhofer Institutes IAO and IPA will discuss relevant findings for successful implementation. Interactive exercises are used to demonstrate how to apply the findings in practice. Practical examples will illustrate the role played by customer requirements, organization, mindset, marketing and communication.
The virtual exchange of experiences will be rounded off with a subsequent Q&A session and discussion contributions from the participants.
The event is aimed at specialists and managers who are responsible for innovation, design and production.
Registration deadline: 12.02.2025
Moderation: Martin Strauch, Felix Prumbohm
Participation in the event is free of charge.
Registrations will be considered in the order in which they are received. Registered participants will receive a confirmation of participation and the MS Teams link for participation in good time before the event. If you are unable to attend despite registration, please send us a short message.
Organizer
The event is organized by ProduktionNRW. ProduktionNRW is the cluster of mechanical engineering and production technology in North Rhine-Westphalia and is organized by VDMA NRW. ProduktionNRW sees itself as a platform for networking, informing and marketing companies, institutions and networks with each other and along the value chain. Significant parts of the services provided by ProduktionNRW are funded by the Ministry of Economic Affairs, Industry, Climate Protection and Energy of the State of North Rhine-Westphalia.
As part of the web experience, the authors of the study from the Fraunhofer Institutes IAO and IPA will discuss relevant findings for successful implementation. Interactive exercises are used to demonstrate how to apply the findings in practice. Practical examples will illustrate the role played by customer requirements, organization, mindset, marketing and communication.
The virtual exchange of experiences will be rounded off with a subsequent Q&A session and discussion contributions from the participants.
The event is aimed at specialists and managers who are responsible for innovation, design and production.
Registration deadline: 12.02.2025
Moderation: Martin Strauch, Felix Prumbohm
Participation in the event is free of charge.
Registrations will be considered in the order in which they are received. Registered participants will receive a confirmation of participation and the MS Teams link for participation in good time before the event. If you are unable to attend despite registration, please send us a short message.
Organizer
The event is organized by ProduktionNRW. ProduktionNRW is the cluster of mechanical engineering and production technology in North Rhine-Westphalia and is organized by VDMA NRW. ProduktionNRW sees itself as a platform for networking, informing and marketing companies, institutions and networks with each other and along the value chain. Significant parts of the services provided by ProduktionNRW are funded by the Ministry of Economic Affairs, Industry, Climate Protection and Energy of the State of North Rhine-Westphalia.
Agenda
Cz. 13.02.25
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